Monthly Archives: May 2012

These days, it’s not enough to have a Facebook page alone, you also need a Twitter account. What do you mean you’re not on LinkedIn? Well, at least you have a blog on WordPress or Tumblr, right? While each social media platform has different features, layouts, and functionality, one thing can always remain the same […]

John Carlton is one of the most respected and been-around-the-block copywriter in the world. His sales writing has been credited for decades by many of the best and most successful marketers on the Internet. Johnís career started out as the hot-shot “secret weapon” freelance copywriter of several ad agencies on Los Angeles. Today, he conducts […]

The marketing world has changed, and in order to be successful, you must change your strategies to benefit the most and take advantage of social media. But first, you must make an important first step: change your mindset from promotional marketing to content publishing. Gone are the days where buying television ads, the same is […]

Video marketing is central to a lot of businesses today as it was projected by many research agencies for the largest accelerated growth over other advertising platforms in the recent years. As one of the most popular websites for the general public, Youtube, caters to everyone’s viewing needs. Over 4 billion videos are viewed a […]

The main takeaway with great PR is that it positions your business as an expert. Nowadays, doing offline PR is different from online PR. We’ve got an old belief that it’s just a text document. But we’re now on the 20th century. It’s simply all about integration. You should avoid making separate “silos” within your […]

Google has unveiled the Knowledge Graph, which they’re calling the “first step in the next generation of search.” The Knowledge Graph refines universal search with semantic search approach. The news is called by Google as a first major update since 2007. As of writing, this initial launching is gradually rolling out to U.S. English users […]

Google Penguin and Panda Updates     SEO Industry experts are always on the look out for the recent updates from Google and it’s constant changes in search algorithm. The Panda updates which have been hitting search results for months have been followed by the newly conceptualized algorithm known as Penguin. The main concern always […]

When you think of SEO, you should think of content marketing. These competitive industry is about content being king and attracting visitors through the compelling content you can provide to your audience. There are 27 million pieces of online content shared everyday. Major search engines are focusing on creating the best possible user experience, which […]

The aim of SEO is to increase your site’s visibility in the search engine results pages. High rankings on search engines can help you to get a lot of customers. If your website has high rankings on Google for a good keyword then your website will get a lot of attention. But your competitors also […]